David Andersen

David Andersen is a prestigious Norwegian jewelry brand, established in 1876, recognized for its blend of tradition and modernity. Renowned for exquisite craftsmanship in silver, gold, and enamel, the company has remained a symbol of timeless elegance across five generations. Today, David Andersen captivates a younger audience with its D-A Signatur collection, designed to balance a high-end, sophisticated yet playful and edgy aesthetic.

For this project, I created three distinct animations for their D-A Signatur series, which includes the sub-collections: Panserhjerte, Lysglimt, Lykke, Stjernestøv, and Veiviser. These social media animations were crafted to stand out, aligning with the brand’s vision of appealing to a younger, stylish audience. The challenge was to maintain the luxurious, high-end image of David Andersen while infusing a playful and rock-inspired vibe, creating a balance between sophistication and youthful energy.